It’s nice to not want something.
In a world where we’re constantly being told what we should want, what we ought to have a burning desire for, what pang of longing we had better have twitching inside of ourselves, lest we be viewed as not fully human; it’s deeply relieving to announce with relaxed confidence, not for me.
Without excuse or explanation or justification or guilt.
The hard part is, we can feel embarrassed for not wanting things. Especially those things that we’ve been taught to want by our peers, family members, media and marketers.
Should we reject their expectations, they might perceive us as defective or unmotivated or mediocre. It’s no wonder so many of us get trapped in the never ending cycle of aspiring, seeking and achieving. Out of the fear of playing small, we choose not to stop to relish in the peace and simplicity and contentment of what we already have.
Godin’s award winning blog makes the point that this cycle of assigned wants is going to get a lot worse before it gets better. Game theory demands it.
And so, it comes down to a personal decision. If we decide what you want, instead of letting someone else decide for us, perhaps we can choose the things that would actually bring us and our loved ones the satisfaction we can live with.
It’s okay not to want something. It’s okay to choose the future that’s cheaper.
Doing so can make your life lighter, your heart freer, your spirit quieter and your eyes softer.
LET ME ASK YA THIS…
Are you still trying hard to talk yourself into wanting something that you’ve always known deep down isn’t for you?
* * * *
That Guy with the Nametag
Author. Speaker. Strategist. Inventor. Filmmaker. Publisher. Songwriter.
It’s the world’s first, best and only product development and innovation gameshow!
Tune in and subscribe for a little execution in public.
Join our community of innovators, artists and entrepreneurs